Getting Started Bootcamp Private Training "Hawk Class"

In-person Roundtable

Date: 5/23/2021 -
Note: All listed times are in the Pacific time zone. Please adjust accordingly.

Event Overview

About the bootcamp:

When you’re just starting out as an independent consultant, it’s easy to get overwhelmed. There’s so much to learn, and even more to do! This eight-week getting started bootcamp with private training is the best option to set you up for success. 

Led by PICA Community Lead Dray Wharton, you’ll get over 6 hours of 1 on 1 private coaching in addition to all of the supplemental worksheets, checklists, and other resources. Your private coaching sessions with Dray will meet every other week for eight weeks to help you…

  • Set up your business (including naming it, if you haven’t already)

  • Refine your branding and service offerings

  • Figure out your pricing

  • Create an online presence for your business

  • Do your initial outreach and business development

  • And tackle whatever else you may need help with!

Format:

These are individual coaching sessions, so be prepared to participate, ideally using your webcam. When you register you will be connected with Dray to schedule your sessions and to discuss your goals for the bootcamp.

Each session will focus on a particular topic, with assignments in between sessions. Assignments may include taking a PICA workshop if you haven’t already, and/or creating a first draft of something so we can discuss it in the next session.

Duration: Each session is 75 minutes

Timing:

Sessions are every other week; specific schedule to be decided after registration.

Syllabus:

Week of May 23rd

Get to know each other and your objectives for next 8 weeks.  

Featured Topic: Laying Your Foundation (infrastructure).

Assignments and prep for next session:

Related Materials:

 

Week of June 6th

Check in on your progress on laying your foundation. 

Focus Area: Refining your branding, go-to-market messaging, and service offerings. Discuss your tagline and service offerings. Sanity check your pricing.

Assignments and prep for next session:

Related Materials:

 

Week of June 20th 

Discuss/refine branding and pricing; review LinkedIn profile updates.

Focus Area: Create visibility! Creating a LinkedIn business page and/or website.

Assignments and prep for next session:

  • Take How to Build Your Website (TBD) or use PICA's reference guide (download)
  • Finish your LinkedIn profile
  • Create an outline for your website
  • Create a LinkedIn business page
  • Bonus points if you get a first draft of your website done, too!

Related Materials:

 

Week of July 4th

Review/discuss marketing efforts and website outlines (or actual websites)

Focus Area: Preparing for Launch 

Assignments and prep for next session: 

Related Materials:

 

Week of July 18th 

Review outreach messages

Develop goals for next quarter

Assignment: Officially launch your business!

  

* Members-only content

FAQs:

Q: Do I have to participate in every session?
A: No, but like most things you’ll get out of it what you put into it. That said, the first session is mandatory. If you can’t make it to the first session, you’ll need to wait until the next bootcamp or use the course syllabus above as your own “independent study” course.

Q: What if I miss a session?
A: You and Dray can coordinate a rescheduled date and time.

Q: What if I have questions between sessions?
A: Reach out to Dray!

Q: What is the time commitment?
A: 5 sessions of 75 minutes each, plus other workshops as needed, and of course doing your assignments. (If anyone told you that starting your own consulting business would be fast and easy, they were lying.)

 

About the Bootcamp Leader:

Dray Wharton has been around the consulting world since the mid-90s and has enjoyed the independent lifestyle since 1999 when he founded his first consulting practice. A serial entrepreneur, Dray has started five businesses and sold two of those to giants in the technology and marketing spaces.
 
In 2006, he pivoted his efforts towards a management consulting practice where he could apply his studies in organizational psychology to help individuals, teams, and companies up their game and Wharton & Co. was created. 

PICA is a priority for Dray because he learned too many lessons 'the hard way' and felt that sharing his experiences would help others as they pursued successful transitions to the gig economy.
 
 

PICA

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